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CEO, Bel Medic
Dr. Jasmina Knezevic, MD–a pediatrician, founder and CEO of Bel Medicstarted her professional carrier at the Children's Hospital for Pulmonary Diseases in Belgrade.
At the time of her medical work, as a subspecialist in lung diseases, she initiated many teaching activities and schools for continuous doctors’ education.  She was one of the authors of Asthma National guidelines.

Together with her husband Milan Knežević, a movie director, shefounded Bel Medicin 1995.
Over the years, Bel Medic became leading private health system in Serbia with general hospital and out-patient clinics, on 5 locations, with 380 full time employees, 400 leading consultant physicians and more than 250.000 patients.

Her innovative model that connects quality medical service and supporting non-medical service which is completely focused on the patients, and her commitment to the development of this model in Serbia and the improvement of the reputation of the medical profession, resulted in many awards:  In 2014., magazines “Econometar” and “Biznis” selected her as the winner of the “Business Planet” award for the most successful female entrepreneur in Serbia. In 2014. also, she won the award “Woman Leader in Change” by the American Chamber of Commerce in Serbia and in 2016. award “Creators of Century” in the category Development of Entrepreneurship for Middle and South-eastern Europe etc. She was the Ambassador of Women’s Entrepreneurship Network in Serbia in 2011 and a Mentor of Women Entrepreneurs in Serbia in 2012 (both EU Projects).  
She is permanently devoted and active in the creation ofa better business environment.
As the leader in the private healthcare sector, a member of the Healthcare Committee of the American Chamber of Commerce, a Board member of the Association of Businesswomen in Serbia, founder and member of Executive board of Association of Serbian Private Healthcare Providers, shehas great impact on the changes taking place in the private sector, mostly in the medical field.